Feminine douching products market size to grow by USD 48.4 million between 2022 and 2027; Europe to account for 36% market growth – Technavio

NEW YORK, April 10, 2023 /PRNewswire/ — The feminine douching products market size is expected to grow by USD 48.4 million between 2022 and 2027, accelerating at a CAGR of 3.21% during the forecast period. Europe will account for 36% of the market growth during the forecast period. The increasing number of women in the workforce in countries such as the UK, France, and Germany has been crucial in driving the growth of the feminine douching products market in Europe. Another factor fueling the growth of the regional market is the increase in product availability, awareness, and the launch of new feminine douching products, especially in Eastern Europe. For more insights on the market growth contribution from various regions – Download a Sample Report

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Feminine Douching Products Market: Increased awareness about feminine hygiene to drive growth

The market is driven by increased awareness about feminine hygiene. Lack of hygiene is increasing the prevalence of vaginal infections among women. Many women in the age group of 15-24 years suffer from vaginal infections with a foul odor. This has created the need for the adoption of safe, gentle, and effective vaginal hygiene practices to reduce the chances of infection. In addition, governments across the world are introducing various initiatives to educate women about feminine hygiene. Various campaigns and seminars about maintaining feminine douching and the use and disposal of feminine douching products are conducted in schools and colleges worldwide. All these factors are creating significant opportunities for vendors, which is driving the growth of the market.

Feminine Douching Products Market: Rising popularity of organic products 

The rising popularity of organic products is identified as the major trend in the market. Many customers are shifting from non-organic products to organic products, including feminine douching products. This shift can be attributed to awareness about the advantages offered by organic products, such as their non-toxicity to the skin and the environment. In addition, many customers believe that the chemicals used in the manufacturing of feminine douching washes can lead to diseases such as cervical cancer. This has encouraged vendors to offer feminine douching products made of organic ingredients. This trend will have a positive impact on the growth of the market during the forecast period.

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Some of the key Feminine Douching Products Market Players:

The feminine douching products market is concentrated. The market is highly competitive, with the presence of international and regional players. Vendors are constantly competing for the top position They also compete on various factors such as price, availability, brand, and variety. The products offered by established vendors are similar, which gives opportunities for new entrants with innovative product offerings. In addition, the market has high access to distribution channels, which further increases the possibility of new players entering the market.

California Exotic Novelties LLC, Combe Inc., Fur LLC, Johnson and Johnson Services Inc., Life Wear Technologies, Lil lets UK Ltd., Maude Group Inc., Medline Industries LP, Natureplex LLC, Prestige Consumer Healthcare Inc., Royal Intimacy, Sustain Natural, TENSALL BIO TECH CO. LTD., Unilever PLC, and Wise Woman Herbals are some of the key vendors covered in the report.

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Feminine Douching Products Market: Segmentation Analysis

This market research report segments the feminine douching products market by type (devices and liquids), distribution channel (offline and online), and geography (Europe, North America, APAC, South America, and Middle East and Africa).

The market growth in the devices segment will be significant during the forecast period. Douching devices are used to wash away biological fluids, such as menstrual blood or semen. It lowers the risk of contracting sexually transmitted diseases. It also helps prevent pregnancy and eliminate offensive odors in the vagina. Such benefits are increasing the demand for douching devices, which is driving the growth of the segment.

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Some of the key topics covered in the report include:

Market Drivers

Market Challenges

Market Trends

Vendor Landscape

• Vendors covered
• Vendor classification
• Market positioning of vendors
• Competitive scenario

Related Reports:

• The feminine hygiene wash market is estimated to grow at a CAGR of 5.26% between 2022 and 2027. The size of the market is forecasted to increase by USD 121.55 million. The market is segmented by distribution channel (offline and online), end-user (female teenagers and female adults), and geography (APAC, North America, Europe, South America, and Middle East and Africa).
• The feminine hygiene products market is estimated to grow at a CAGR of 5.72% between 2022 and 2027. The size of the market is forecasted to increase by USD 11,407.53 million. The market is segmented by distribution channel (offline and online), product (sanitary napkins, tampons, pantyliners, menstrual cups, and feminine hygiene wash), and geography (Europe, North America, APAC, South America, and Middle East and Africa).

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Table of contents:

1 Executive Summary

• 1.1 Market overview 
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem 
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition 
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global – Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global – Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global feminine douching products market 2017 – 2021
• Exhibit 18: Historic Market Size – Data Table on Global feminine douching products market 2017 – 2021 ($ million)

• 4.2 Type Segment Analysis 2017 – 2021 
• Exhibit 19: Historic Market Size – Type Segment 2017 – 2021 ($ million)

• 4.3 Distribution channel Segment Analysis 2017 – 2021
• Exhibit 20: Historic Market Size – Distribution channel Segment 2017 – 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 – 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 – 2021 ($ million)

• 4.5 Country Segment Analysis 2017 – 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 – 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary 
• Exhibit 23: Five forces analysis – Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry 
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition 
• Exhibit 29: Chart on Market condition – Five forces 2022 and 2027

6 Market Segmentation by Type

• 6.1 Market segments 
• Exhibit 30: Chart on Type – Market share 2022-2027 (%)
• Exhibit 31: Data Table on Type – Market share 2022-2027 (%)

• 6.2 Comparison by Type 
• Exhibit 32: Chart on Comparison by Type
• Exhibit 33: Data Table on Comparison by Type

• 6.3 Devices – Market size and forecast 2022-2027
• Exhibit 34: Chart on Devices – Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Devices – Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Devices – Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Devices – Year-over-year growth 2022-2027 (%)

• 6.4 Liquids – Market size and forecast 2022-2027
• Exhibit 38: Chart on Liquids – Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Liquids – Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Liquids – Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Liquids – Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Type 
• Exhibit 42: Market opportunity by Type ($ million)
• Exhibit 43: Data Table on Market opportunity by Type ($ million)

7 Market Segmentation by Distribution Channel

• 7.1 Market segments 
• Exhibit 44: Chart on Distribution Channel – Market share 2022-2027 (%)
• Exhibit 45: Data Table on Distribution Channel – Market share 2022-2027 (%)

• 7.2 Comparison by Distribution Channel 
• Exhibit 46: Chart on Comparison by Distribution Channel
• Exhibit 47: Data Table on Comparison by Distribution Channel

• 7.3 Offline – Market size and forecast 2022-2027
• Exhibit 48: Chart on Offline – Market size and forecast 2022-2027 ($ million)
• Exhibit 49: Data Table on Offline – Market size and forecast 2022-2027 ($ million)
• Exhibit 50: Chart on Offline – Year-over-year growth 2022-2027 (%)
• Exhibit 51: Data Table on Offline – Year-over-year growth 2022-2027 (%)

• 7.4 Online – Market size and forecast 2022-2027
• Exhibit 52: Chart on Online – Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Data Table on Online – Market size and forecast 2022-2027 ($ million)
• Exhibit 54: Chart on Online – Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Online – Year-over-year growth 2022-2027 (%)

• 7.5 Market opportunity by Distribution Channel
• Exhibit 56: Market opportunity by Distribution Channel ($ million)
• Exhibit 57: Data Table on Market opportunity by Distribution Channel ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 59: Chart on Market share by geography 2022-2027 (%)
• Exhibit 60: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 61: Chart on Geographic comparison
• Exhibit 62: Data Table on Geographic comparison

• 9.3 Europe – Market size and forecast 2022-2027
• Exhibit 63: Chart on Europe – Market size and forecast 2022-2027 ($ million)
• Exhibit 64: Data Table on Europe – Market size and forecast 2022-2027 ($ million)
• Exhibit 65: Chart on Europe – Year-over-year growth 2022-2027 (%)
• Exhibit 66: Data Table on Europe – Year-over-year growth 2022-2027 (%)

• 9.4 North America – Market size and forecast 2022-2027
• Exhibit 67: Chart on North America – Market size and forecast 2022-2027 ($ million)
• Exhibit 68: Data Table on North America – Market size and forecast 2022-2027 ($ million)
• Exhibit 69: Chart on North America – Year-over-year growth 2022-2027 (%)
• Exhibit 70: Data Table on North America – Year-over-year growth 2022-2027 (%)

• 9.5 APAC – Market size and forecast 2022-2027
• Exhibit 71: Chart on APAC – Market size and forecast 2022-2027 ($ million)
• Exhibit 72: Data Table on APAC – Market size and forecast 2022-2027 ($ million)
• Exhibit 73: Chart on APAC – Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on APAC – Year-over-year growth 2022-2027 (%)

• 9.6 South America – Market size and forecast 2022-2027
• Exhibit 75: Chart on South America – Market size and forecast 2022-2027 ($ million)
• Exhibit 76: Data Table on South America – Market size and forecast 2022-2027 ($ million)
• Exhibit 77: Chart on South America – Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on South America – Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa – Market size and forecast 2022-2027 
• Exhibit 79: Chart on Middle East and Africa – Market size and forecast 2022-2027 ($ million)
• Exhibit 80: Data Table on Middle East and Africa – Market size and forecast 2022-2027 ($ million)
• Exhibit 81: Chart on Middle East and Africa – Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on Middle East and Africa – Year-over-year growth 2022-2027 (%)

• 9.8 US – Market size and forecast 2022-2027
• Exhibit 83: Chart on US – Market size and forecast 2022-2027 ($ million)
• Exhibit 84: Data Table on US – Market size and forecast 2022-2027 ($ million)
• Exhibit 85: Chart on US – Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on US – Year-over-year growth 2022-2027 (%)

• 9.9 China – Market size and forecast 2022-2027
• Exhibit 87: Chart on China – Market size and forecast 2022-2027 ($ million)
• Exhibit 88: Data Table on China – Market size and forecast 2022-2027 ($ million)
• Exhibit 89: Chart on China – Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on China – Year-over-year growth 2022-2027 (%)

• 9.10 UK – Market size and forecast 2022-2027
• Exhibit 91: Chart on UK – Market size and forecast 2022-2027 ($ million)
• Exhibit 92: Data Table on UK – Market size and forecast 2022-2027 ($ million)
• Exhibit 93: Chart on UK – Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on UK – Year-over-year growth 2022-2027 (%)

• 9.11 Germany – Market size and forecast 2022-2027
• Exhibit 95: Chart on Germany – Market size and forecast 2022-2027 ($ million)
• Exhibit 96: Data Table on Germany – Market size and forecast 2022-2027 ($ million)
• Exhibit 97: Chart on Germany – Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on Germany – Year-over-year growth 2022-2027 (%)

• 9.12 Japan – Market size and forecast 2022-2027
• Exhibit 99: Chart on Japan – Market size and forecast 2022-2027 ($ million)
• Exhibit 100: Data Table on Japan – Market size and forecast 2022-2027 ($ million)
• Exhibit 101: Chart on Japan – Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on Japan – Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 103: Market opportunity by geography ($ million)
• Exhibit 104: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.3 Impact of drivers and challenges 
• Exhibit 105: Impact of drivers and challenges in 2022 and 2027

11 Vendor Landscape

• 11.2 Vendor landscape 
• Exhibit 106: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption 
• Exhibit 107: Overview on factors of disruption

• 11.4 Industry risks 
• Exhibit 108: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered 
• Exhibit 109: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 110: Matrix on vendor position and classification

• 12.3 California Exotic Novelties LLC 
• Exhibit 111: California Exotic Novelties LLC – Overview
• Exhibit 112: California Exotic Novelties LLC – Product / Service
• Exhibit 113: California Exotic Novelties LLC – Key offerings

• 12.4 Combe Inc. 
• Exhibit 114: Combe Inc. – Overview
• Exhibit 115: Combe Inc. – Product / Service
• Exhibit 116: Combe Inc. – Key offerings

• 12.5 Fur LLC 
• Exhibit 117: Fur LLC – Overview
• Exhibit 118: Fur LLC – Key offerings

• 12.6 Johnson and Johnson Services Inc. 
• Exhibit 119: Johnson and Johnson Services Inc. – Overview
• Exhibit 120: Johnson and Johnson Services Inc. – Business segments
• Exhibit 121: Johnson and Johnson Services Inc. – Key news
• Exhibit 122: Johnson and Johnson Services Inc. – Key offerings
• Exhibit 123: Johnson and Johnson Services Inc. – Segment focus

• 12.7 Life Wear Technologies 
• Exhibit 124: Life Wear Technologies – Overview
• Exhibit 125: Life Wear Technologies – Product / Service
• Exhibit 126: Life Wear Technologies – Key offerings

• 12.8 Lil lets UK Ltd. 
• Exhibit 127: Lil lets UK Ltd. – Overview
• Exhibit 128: Lil lets UK Ltd. – Product / Service
• Exhibit 129: Lil lets UK Ltd. – Key offerings

• 12.9 Maude Group Inc. 
• Exhibit 130: Maude Group Inc. – Overview
• Exhibit 131: Maude Group Inc. – Key offerings

• 12.10 Medline Industries LP 
• Exhibit 132: Medline Industries LP – Overview
• Exhibit 133: Medline Industries LP – Product / Service
• Exhibit 134: Medline Industries LP – Key offerings

• 12.11 Natureplex LLC 
• Exhibit 135: Natureplex LLC – Overview
• Exhibit 136: Natureplex LLC – Product / Service
• Exhibit 137: Natureplex LLC – Key offerings

• 12.12 Prestige Consumer Healthcare Inc. 
• Exhibit 138: Prestige Consumer Healthcare Inc. – Overview
• Exhibit 139: Prestige Consumer Healthcare Inc. – Business segments
• Exhibit 140: Prestige Consumer Healthcare Inc. – Key offerings
• Exhibit 141: Prestige Consumer Healthcare Inc. – Segment focus

• 12.13 Royal Intimacy 
• Exhibit 142: Royal Intimacy – Overview
• Exhibit 143: Royal Intimacy – Product / Service
• Exhibit 144: Royal Intimacy – Key offerings

• 12.14 Sustain Natural 
• Exhibit 145: Sustain Natural – Overview
• Exhibit 146: Sustain Natural – Key offerings

• 12.15 TENSALL BIO TECH CO. LTD. 
• Exhibit 147: TENSALL BIO TECH CO. LTD. – Overview
• Exhibit 148: TENSALL BIO TECH CO. LTD. – Product / Service
• Exhibit 149: TENSALL BIO TECH CO. LTD. – Key offerings

• 12.16 Unilever PLC 
• Exhibit 150: Unilever PLC – Overview
• Exhibit 151: Unilever PLC – Business segments
• Exhibit 152: Unilever PLC – Key news
• Exhibit 153: Unilever PLC – Key offerings
• Exhibit 154: Unilever PLC – Segment focus

• 12.17 Wise Woman Herbals 
• Exhibit 155: Wise Woman Herbals – Overview
• Exhibit 156: Wise Woman Herbals – Product / Service
• Exhibit 157: Wise Woman Herbals – Key offerings

13 Appendix

• 13.2 Inclusions and exclusions checklist 
• Exhibit 158: Inclusions checklist
• Exhibit 159: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 160: Currency conversion rates for US$

• 13.4 Research methodology 
• Exhibit 161: Research methodology
• Exhibit 162: Validation techniques employed for market sizing
• Exhibit 163: Information sources

• 13.5 List of abbreviations 
• Exhibit 164: List of abbreviations

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